FITZ , Korea




 Target to Middle class consumers 
because It's cost around £1

Vol : 4.5%

There is a stereotype that Korean beer is too mild to enjoy it

But, here is the thing!



This beer has a different fermentation process.

Although it doesn't contain higher degree of alcoal,
It does have a fresh taste ever and even the price is so cheap!


Personal Opinion

As their commercial has been referring that the taste was really clean.
It is on the middle between bittiness and sweet.
The main advantage of this beer is cheaper price and not mild taste! 



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